Mary Kay: 7 Lifetime Wisdom from America's Famous Entrepreneur

In the grand stage of American business, Mary Kay Ash shines brighter than a newly launched lipstick. At 45, with just $5,000 and a vision, she kicked off her entrepreneurial adventure in 1963. Fast forward to today, and Mary Kay Inc. is a beauty behemoth, gracing 35 markets worldwide with an independent sales force of over 2 million and raking in a cool $2.5 billion annually.

What’s the secret sauce behind this success? Spoiler alert: it’s not just the blush and mascara! The heart of Mary Kay lies in her passion and guiding principles, deeply rooted in her strong Christian beliefs. “God didn’t have time to create a nobody—just a somebody,” she proclaimed. Mary Kay firmly believed that everyone possesses unique talents waiting to shine. With a business strategy infused with Christian philosophy, she prioritized God, family, and work in that order. Here are seven sparkling gems of wisdom for new entrepreneurs inspired by the iconic Mary Kay Ash:

1. Live by the Golden Rule

Ash built her $3.2 billion-a-year empire on the bedrock of the Golden Rule. “Do unto others as you would have them do unto you,” she emphasized, proving that kindness is the ultimate business strategy.

2. Know Your Priorities

For Ash, it was simple: “God first, family second, career third.” This motto didn’t just guide her life; it shaped the very ethos of Mary Kay Inc.

3. Trust Your Instincts

When everyone—including her lawyer and accountant—predicted doom for her $5,000 investment, Ash took a leap of faith. With no market leader in skincare and a product that women would love to sell, she let her instincts lead the way.

4. People Matter

In a world quick to criticize, Ash focused on praise. “Make me feel important” was the invisible sign she imagined around every employee’s neck. She found that recognition was a powerful motivator, inspiring people to reach their potential.

5. Be Enthusiastic

“Act enthusiastic, and you become enthusiastic,” Ash believed. Her mantra? Greatness doesn’t happen without a sprinkle of enthusiasm.

6. Remain Humble

Grounded in faith, Ash never let her ego run wild. She understood that true worth isn’t measured by wealth but by character. “Each person is unique and special,” she reminded herself and her team.

7. Be Generous in Praising People

Motivation thrives on pride, not fear. With the principle of “praising people to success” as a cornerstone of her marketing strategy, Ash ensured that recognition was at the forefront of her business culture.

So, aspiring entrepreneurs, take a page from Mary Kay Ash’s playbook. Live by the Golden Rule, cherish your priorities, and remember: kindness and enthusiasm are your best allies in the world of business!